Final 2 Essay Example | Topics and Well Written Essays - 1250 words

Final 2 - Essay Example That was then. So what about today? The world is at a risk of obliterating itself with the use of such energy to create dangerous weapons. This paper will examine some of the issues brought about by the use of nuclear energy in making nuclear weapons, and what this means to the world, in the foreseeable future. Question 1 One aspect of nuclear proliferation is the disregard for human life in the world. This is a risk to world peace because; many countries are involved in making nuclear weapons available thinking other countries are also doing so. Nuclear proliferation is enabling nuclear weapons to be available, the knowledge on nuclear energy, and the materials used to make them available. Countries are quick to find material that is likely to assist in making these weapons, but the sad part of all this is that, nobody is doing anything about it (Corera, 2006). Vast amounts of capital are used in the research and study of nuclear energy meant for building weapons, and yet, many coun tries elsewhere are battling with diseases and hunger. Moreover, nuclear proliferation is rampant because of mistrust among nations. Two nations known for battling openly over nuclear weapons are the United States of America, and Iran. Iran is involved in manufacturing nuclear munitions. America is assured of this fact. This thought warranted the invasion of a country in search of these weapons, which to this day, still remains an illusion. It is this mistrust that puts the whole world at risk as this hatred is likely to go global. In such a case, many nations will suffer (Corera, 2006). Claims that Israel is involved in nuclear weapon manufacture have been heard, but nobody is yet to invade the country in search of these weapons. Restrictions must be made to dissuade the use of nuclear material in any way. This may reduce nuclear proliferation over time. Question 2 Nations are likely to use nuclear weapons in the future because these weapons are indiscriminate and inhumane. They ha ve the capability of destroying everything in their wake, and in the case of war, the use of these weapons will be the first option. The rising tensions in many parts of the world have many individuals up in arms over the use of nuclear weapons to remedy the situation. These weapons are capable of eradicating the human race in a frighteningly short time. The problem with such tensions is that, nobody is willing to admit their involvement in such tendencies. This causes more tension, which further increases the chances of the use of nuclear weapons in the future (Corera, 2006). Another reason why countries are likely to turn to nuclear weapons in the future would be double standards between the first world nations. The U.S has policies against the use of nuclear weapons. However, the same country advocates for the use of nuclear energy (Corera, 2006). The use of nuclear energy is just an excuse to experiment on nuclear weapons. The two are tied together, hence; one cannot claim that the signing of a few terms of agreement can avoid the practice of nuclear armaments in the future. This is what has everyone antsy about the current situation in terms of nuclear weapons. Question 3 Western intelligence agencies are incapable of addressing nuclear threats adequately because of lack of jurisdiction (Corera, 2006). The only thing they can do at the moment is carry out surveillance, and voice

THe Marketing Plan Essay Example | Topics and Well Written Essays - 2000 words

THe Marketing Plan - Essay Example The company’s major challenge is to develop means of increasing the profits and revenue without altering the demands of their customers and meeting their demands effectively. A SWOT analysis of the company’s strengths and weakness and external opportunities and threats has formed the basis of this marketing plan. This plan focuses on the company’s strategic growth plan, suggest ways to improve profits and revenues and enhance customer relationship through delivery of quality service to the customers to ensure continuity of the business. It also focuses on strategies of developing new products and marketing the products to different market niches that will provide increased sales to the company. Background Venus Software Company came into existence five years ago. It began as a small business that supported the development of Small and Micro Enterprises systems that enable easy management of business. Apparently, it is corporate software development organization. That develops systems for medium and large organizations. For the past five years, the organization has undergone evolution to a marketer of quality and customized made software products that supports all organizations. Sales have gradually grown in the past five years allowing the organization to work on its expansion mechanisms to meet its growing number of customers. The organization is also committed to giving back to the community by undertaking the social responsibilities. General Objectives The overall objective is to produce a marketing plan that would meet the explicitly defined organizations requirements, adhere to recognized standards and be within the organization budgetary and time constraints. Specific Objectives To analyze on the methods and techniques of marketing. To develop a time plan that meets the organization demands and is within the budget. To document all the finding in the development of the marketing plan. TargetMarket. The organization focuses on keeping its commitment to the provision of service and quality products to its customers. This has enabled the organization to develop and implement a differentiation strategy that enable it produce products that is different from the competitors, thus allowing it to have a competitive advantage over a diverse market. Through this differentiation, the organization has been able gain greater annual returns that have enabled it to develop to its current state. The targeted market includes small and medium size enterprises that deal with both manufacturers and retailers. Its biggest revenue earner is software that helps businesses keep track of the records of tractions between the small business, manufacturers and retailers for efficacy. The system has a robust database keep track of all transactions, provide notices in cases of bad and incomplete transactions. It also provides reports to the businesses thus enabling them to under their business. It also provides a means of communication betwe en the trading parties, in cases of shortage of supplies. Current marketing objectives Venus Software Company relies on current customers and potential customer. They give phone call to the potential customers and provide prototype to the customers for demonstration. Once the customer accepts, then specification from the customer obtained and the software customized according to the customer requirements. The customized product is then shipped to